Brand Platform, Remote Production

Foot Locker: Behind Her Label 2.0

The Project

Foot Locker has launched a new national platform to empower the next generation of female designers through product development and inspirational storytelling called Behind Her Label. For the second year, Foot Locker Women selencted three rising streetwear designers were tapped to create an exclusive capsule collection that highlights their love for basketball and streetwear.

Remote productions

Puerto Rico

Los Angeles, LA

Birmingham, AL

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Credits

ART DIRECTOR:

JULIA PARRIS

COPYWRITER:

ANNA MELISSA LEDESMA-RAQUID

MOTION DESIGNER:

ZAHRA TAVANGAR RIZI

CREATIVE DIRECTOR

NATE NICHOLS

COLORIST:

PATRICE BOWMAN

EXECUTIVE PRODUCER:

STEFFI BEHRINGER

BIRMINGHAM

DIRECTOR & PHOTOGRAPHER:

SYDNEY A. FOSTER

DIRECTOR OF PHOTOGRAPHY:

CORY ELLISON

SET ASSISTANT:

BRI PASCHAL

HMU:

PRECIOUS & @IMABOSSIMALETA

LOS ANGELES

DIRECTOR + PHOTOGRAPHER:

MARISSA RASCON

DIRECTOR OF PHOTOGRAPHY:

NATALIA MOSCOSO

SOUND MIXER:

PAMELA XING BERMAN

HMU, PA:

KRISTY ARELY

PHOTO EDITOR:

SARAH SHEN

PUERTO RICO

FOTO & VIDEO:

FRANCISCO PIZARRO

Director of Photography:

DANY MISA

PROD. COORDINATOR:

LORAIMA K. TOLENTINO

SET ASSISTANT:

RICKY PEREZ

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Foot Locker: Behind Her Label 2.0

Brand Platform, Remote Production

The Project

Foot Locker has launched a new national platform to empower the next generation of female designers through product development and inspirational storytelling called Behind Her Label. For the second year, Foot Locker Women selencted three rising streetwear designers were tapped to create an exclusive capsule collection that highlights their love for basketball and streetwear.

Remote productions

Puerto Rico

Los Angeles, LA

Birmingham, AL

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